Products

Choose the four revenue lanes first, then ignore the edge-case offers unless the fit is obvious

Reports help you see why competitors are winning and what to change. Local Business is the Maps, reviews, and booking lane. Monitoring keeps you current after the baseline is clear. Custom Systems builds the operating layer when manual work is the real bottleneck.

Default path: Reports first, Local Business only when the leak is local, Monitoring after a baseline exists, and Custom Systems after diagnosis.

Four revenue lanes

Each one solves a different conversion or operating problem

Pick the lane based on the pain you need to fix first: lost conversions, local booking leakage, changing competitor moves, or a workflow that is wasting too much time.

One-time product

Reports

From $149

Use this when revenue feels stuck and you need the clearest next change before spending more time or traffic.

Best for

Fixing offer, page, or conversion friction.

Main benefit

Shows what stronger competitors are doing better.

What you get

A one-time action plan with proof and priorities.

  • Best first purchase
  • One-time report
  • Focused briefs
  • Validation upsell

Local-business lane

Local Business

From $99

Use this when the buyer is a local service business and the real problem is Maps visibility, reviews, nearby competitors, and booking friction.

Best for

Owners and operators who care about calls, quotes, and appointments.

Main benefit

Shows why nearby businesses are getting the call first.

What you get

A local benchmark tied to Maps, reviews, trust, and booking flow.

  • Paid proof step
  • Local revenue diagnosis
  • Fix pack upsell
  • Nearby competitor view

Recurring product

Monitoring

From $299 / month

Use this when the baseline report already exists and you now need ongoing visibility into competitor changes without repurchasing discovery work.

Best for

Teams tracking ongoing market changes after the first report.

Main benefit

Flags pricing, proof, CTA, and launch shifts faster on the existing competitor set.

What you get

Recurring recaps, alerts, and escalation when timing matters.

  • Best after Reports
  • Monthly recap
  • Priority alerts
  • Same competitor set

High-touch lane

Custom Systems

From $495

Use this when the real bottleneck is the workflow itself and the next step is building the operating layer properly.

Best for

Teams with a proven workflow or automation bottleneck.

Main benefit

Turns recurring manual work into a working system with handoff.

What you get

A scoped build, runtime, and ownership package.

  • Scoped sprint
  • System build
  • Runtime support

Default path

Most buyers should be able to route themselves in four moves

The main buying path should stay simple. Narrower public offers only matter after one of these lanes is already clearly the right fit.

Start with Reports

Use the one-time report first when the team still needs the clearest answer on what competitors are doing better and what to change next.

Validate with client data when public proof is not enough

Use Revenue Leak Validation after the teardown when the team needs analytics, commerce, or CRM data to confirm which leak is real before making bigger changes.

Route to Local Business only when the leak is local

Choose the local lane when the real problem is Maps visibility, review trust, calls, quotes, or appointment flow instead of general conversion strategy.

Add Monitoring after the baseline exists

Recurring monitoring comes after the first benchmark is already clear and the job becomes tracking competitor movement over time.

Use Custom Systems when the workflow itself is the bottleneck

The high-touch build lane is for operating-layer problems, not for first-pass diagnosis or light product selection.

Quick compare

Use this to route yourself fast

If the job is still unclear, this table should narrow the decision without forcing someone into the wrong lane.

Decision point
Reports
Local Business
Monitoring
Custom Systems
Best first step
Yes
For local-service buyers
After a baseline exists
When standard products stop fitting
Revenue model
One-time paid entry or core offer
Paid proof step plus core local report
Recurring retainer
High-ticket scoped engagement
Main output
Decision package with actions
Maps, reviews, and booking diagnosis
Monthly recap and launch-watch escalation
Working automation, intelligence system, or always-on alert layer
Who it helps most
Teams making a one-time decision
Local businesses chasing calls and bookings
Teams tracking ongoing changes
Teams with workflow and runtime bottlenecks
Nearby competitor benchmark
Sometimes
Core deliverable
Only after baseline
Custom if scoped
Custom workflow build
-
-
-
Yes

How to think about it

Start simple when possible

Most buyers should start with the fastest valid next step, then move up only when the deeper layer is justified.

Use Reports when

The question is: what should we change right now, and is Zendory the right fit for a broader engagement afterward?

Use Monitoring when

The question is: what changed since the last report, and which moves are urgent enough to react to now without rerunning discovery?

Use Local Business when

The question is: why is the business nearby getting the call, review trust, or booking instead of us?

Use Custom Systems when

The question is: how do we build the recurring workflow, signal layer, runtime, or always-on alerting system now that the bottleneck is already obvious?